How do you work with partners in talent acquisition and communications/marketing to keep your brand aligned across internal and external channels?

Our MarCom group sees HR as separate, but we're exploring ways to integrate their products into our talent attraction efforts. By leveraging their resources, we aim to enhance our employer brand and create a more cohesive strategy, bridging the gap between HR and marketing.

We collaborate closely with marketing and communication teams to ensure alignment. Regular meetings and communication plans help us coordinate efforts, ensuring our internal and external messaging is consistent. This collaboration strengthens our brand and enhances our market presence.

I align with marketing to ensure our brand reflects customer needs and cultural values. By staying informed about product developments and customer expectations, I ensure our employer brand aligns with our market presence, fostering consistency across all channels.