Which CRM (Customer Relationship Management) solutions are you currently using for your business!? What are their Pros & Cons!?
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VP of Marketing in Healthcare and Biotecha year ago
Hubspot- Pros: outbounding, Cons: UX
Salesforce- Pros: Custom Functionality, Integrations, Reporting Dashboards, Cons: A little clunky and $$$
VP of Customer Success in Healthcare and Biotecha year ago
A customer is created in SFDC when opportunity is closed won. We have templates and workflows for account management - onboarding, success milestones, QBRs, renewal reminders, etc.
We utilize Hubspot for weekly newsletter and general outbound campaigns to our customers.
We have integrated these two so information flows between.
Head of Corporate Developmenta year ago
Hubspot
CTOa year ago
Leadsquared
Pros - Cheaper than Salesforce, better customer support
We use Salesforce. It's complicated, but we've integrated it with Wrike (project management) and Hubspot (adding opportunities/leads, prospect scoring). Our Client Services team uses it for support (tickets automatically opened when emails come in) and that works great. Integration with Outlook also adds any inbound/outbound email involving a person's email address that it recognizes in Salesforce, so any employee looking at company activities can see what might be in the works for that client.
Cons: You get what you put into it -- and this is any CRM -- unless the company as a whole embraces it and people are mindful of data integrity