What is the most beneficial feedback you have received before rolling out a new data product? How do you ensure there is the opportunity for individuals to provide feedback?
Sort by:
This is a great question. As a marketer, I interact with numerous stakeholders - or people who believe they are stakeholders - folks who wish their voices, needs and requirements to be heard and of course met. No single product can ever serve every single master, so I typically create a document that outlines ALL stakeholders and decision makers to help me wrap my head around the feedback I'll inevitably get - good and bad. The best feedback I ever received while doing this is that you can't please everyone; based on the most critical KPIs (please no more than 3, and even that is pushing it), how can you quickly and effectively launch this product without taking weeks/months in feedback while your competitors are already hitting the market? Every product team is likely holding weekly standups and daily scrums; AI notetakers have been useful in capturing this feedback and sifting through it in my experience. Finally, identifying and aligning on the most beneficial user group/client/customer for this particular product is critical.
Can you tie this data product to a user need, voice of the customer whether internal or external. Who asked for it or how did you know this is what the customer wants ?. The quality of response to this question can be beneficial.